Towards Business Model and Cognition as a Conceptual Presentation of an Organisation: A Review of Literature

Authors

  • Ernest Asare-Ankomah Philippine Christian University Graduate School of Business and Management

Keywords:

business models, cognition, schemas, mental presentation, mental maps

Abstract

A business model (BM) is a framework of related components or a description of how value is produced, distributed, appropriated, and utilized by an organization. Various academics have found the definition to be challenging. There are still those who disagree about the precise definition of a business model (BM). Some scholars refer to business model as a description, while others refer to it as an activity system, a template, or a framework. Scholars define cognition as simply the process of thinking, and they emphasize the significance of cognitive theories for knowledge resources and learning strategies used by managers in organizations to make decisions. The goal of this study is to review the connections that exist in contemporary organizations between business models and cognition. The study is qualitative in nature and attempts to analyze the components of business model constructs within cognitive schemas as well as the elements that make up each person's mental image of their own BM.

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Published

2023-12-31

How to Cite

Asare-Ankomah, E. . (2023). Towards Business Model and Cognition as a Conceptual Presentation of an Organisation: A Review of Literature. ADRRI Journal of Management Sciences and Entrepreneurship, 1(1(1) October-December), 1-10. Retrieved from https://journals.adrri.org/index.php/adrrijmse/article/view/1075