Effectiveness of Financial Accounting and Reporting Practices introduced to Eastern Provincial Council, Sri Lanka.
January 30, 2014
Household’s willingness to pay for safe non timber forest products in Cameroon: a case study of Morikouali-ye community forest.
January 30, 2014

Branding of Indigenous Laptop: A Guide for Technology Branding

Technology branding is the newer edition of branding which influenced this research. This research has been conducted to evaluate the brand DOEL (first ever Bangladeshi laptop brand) and to prepare a branding plan for future success. It is mainly a quantitative study but some qualitative tools have also been used to conduct the study. A detail research questionnaire has been used to collect responses from the respondents. Interpretations and findings of the research have been discussed in elaborate manner.